TX3 Funding Rebrand & Visual Identity System
ROLE: Lead Designer
TIMELINE: 3 Weeks
SCOPE: Rebrand / Visual Identity / Brand Guidelines
CHANNELS: Website, Socials, Paid, Email, Blog
DELIVERABLES: Brand Guidelines and Core System
TEAM: PM / Creative Director / Developer
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TX3 Funding was formerly TopTier Trader. The rebrand needed to signal a new chapter, more premium, more focused, and scalable across products and channels.
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Align a fast-growing team under one cohesive identity.
Build a system that could scale across paid, web, email, and community without losing consistency.
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Designed the TX3 Funding logo and supporting lockups for multi-channel use.
Built the core identity system and documented it in brand guidelines.
Created a toolkit to scale production across paid, web, email, and social.
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A scalable identity that made production faster and kept every touchpoint consistent.
What I Built
Designed the TX3 Funding logo and supporting lockups
Defined the color system and usage rules
Set typography and layout standards for marketing execution
Packaged everything into a scalable brand guidelines document
Created a quick-access style guide for fast, everyday reference
Creative System in Action
From guidelines to execution, the system translates into real creative: consistent layouts, strong hierarchy, and a cinematic tone that avoids clutter. The result is content that reads fast, feels human, and reinforces TX3 as the platform behind the trader’s rise.
This work was produced at TX3 Funding in my role as Lead Designer. All trademarks and materials belong to TX3 Funding and are displayed here solely for portfolio presentation.